AI for Creative and Media Agency Teams

Your Client, Creative, And Media Teams Each Need Their Own AI Playbook.

Role-specific AI training for creative and media teams, built around the briefs, pitches, plans, and campaigns your teams work on every day.

Download the Agency AI Adoption guide
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TRUSTED BY
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Join agency teams mastering AI

What Changes When Creative And Media Teams Build Real AI Skills

4.6hrs

Saved per participant, 
per week

97%

Increased
confidence

85 NPS

Average across all programs
WHAT YOU CAN EXPECT
AI for Agency Teams | Edifai
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Function-specific AI training across client management, creatives, and media planning
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Hands-on AI skills training for agency teams, virtual or in-person
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Tailored to your tools, team size, and level of AI readiness
AI Skills Training

AI Training for Creative and Media Teams

Our agency programs recognize that account teams, creatives, and planners do fundamentally different work.

Each one designed for a different agency function. Choose the team you want to level up first and build from there. The people capability you develop here is what makes AI transformation possible.

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3
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  • Explore

    Build the AI confidence and shared language teams need to start using tools well.

  • Apply

    Build the skills to use AI in the workflows where it delivers measurable ROI.

  • Transform

    Embed AI into how the business operates, at scale, across every function.

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1.Explore:

AI for Client Management

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BUILT FOR
Account managers and client services teams handling more accounts, sharper proposals, and faster turnarounds, with growing client scrutiny on how AI is used in the work.
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From 2-8 hours
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Up to 25 participants
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Three practical training programs to meet you where you’re at.
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Level 1: Setting the foundations to build core AI literacy across your team
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Level 2: A hands-on sprint through the full client management process, from briefs and scoping to meetings, presentations and EOCRs
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Level 3: How to design, build, and deploy AI agents that support core account tasks.

2.Apply:

AI for Creatives

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BUILT FOR
Creative teams under pressure to move from brief to concept faster, with brand-safe outputs across more channels, markets, and pitch contexts.
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From 2-8 hours
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Up to 25 participants
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Three practical training programs to meet you where you’re at.
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Level 1: Setting the foundations to build core AI literacy across your team
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Level 2: A hands-on session that moves through the full creative process, from ideation to mockups to copy
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Level 3: How to design, build and deploy real AI agents for every day creative tasks

3.Transform:

AI for Media Planning

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BUILT FOR
Media planning teams turning around bigger plans, deeper research, and clearer performance stories for increasingly data-literate clients.
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From 2-8 hours
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Up to 25 participants
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Three practical training programs to meet you where you’re at.
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Level 1: Setting the foundations to build core AI literacy across your team
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Level 2: A hands-on session that moves through the planning process, from brief and research to scheduling, budgeting and client-facing outputs
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Level 3: How to design and deploy AI agents to handle that routine work
All Our AI Training Programs Include
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Expert facilitators
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Hands-on,
practical learning
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Learning kits
& resources
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Virtual and in-person
delivery
TESTIMONIALS
Ross Hall

Ross Hall

EMEA Head of Clients
Burson
"Great content, engaging facilitators and a perfect mix of theory and practical to give us some really tangible action points to take forward ... starting right now!"
CASE STUDY

WPP: Building AI Literacy At The Top

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The problem

WPP had invested heavily in AI and needed to equip senior leaders and agency C-suites with the strategic capability to champion adoption, set direction, and embed AI confidently across the business.
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The approach

Edifai designed and delivered a tailored AI Bootcamp for Executives. A cohort-based program built around WPP's approved tools and leadership priorities, with hands-on practice in strategic decisions.
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The outcome

The bootcamps sparked enterprise-wide transformation, accelerating AI adoption by building strategic literacy and confidence at the top. Leaders gained the skills to align AI deployment with business goals, driving revenue growth, faster innovation, and enhanced client value.

Expert-led AI Training For Agency Teams

Colin Smith

Colin Smith

Global Learning Specialist

Colin Smith

25+ years in digital, and Founding Partner at Cognitive Union. Colin designs learning that sticks; measurable, practical, occasionally involving LEGO (he's a certified SERIOUS PLAY facilitator and Scrum Product Owner). Google Masterclass Partner, lead facilitator for the CIPD, and lecturer on Squared Online.
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Niall McKinney

Niall McKinney

Non-exec Chair

Niall McKinney

Niall McKinney’s contributions to the fields of Artificial Intelligence (AI) and Digital Marketing have earned him recognition as a thought leader and expert in the industries.‍ Niall's expertise in AI and digital marketing led him to be the Chief Growth Officer at Black Crow AI, which uses AI to help advertisers optimise their digital media buying. ‍When he’s not at Black Crow, Neil can found speaking at AI and digital marketing conferences around the world, sharing his insights on the future of the industry and the role of AI in shaping it.
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Katie Roden

Katie Roden

Marketing and Creative expert

Katie Roden

With over 30 years' experience in marketing, content creation, publishing, fan engagement and digital transformation, Katie has worked with high-profiles brands across multiple sectors, from education, charity and not-for-profit to retail, telecommunications, book publishing, sports and entertainment. She is also a trainer and facilitator for the Google Digital Academy, helping businesses to maintain best practice in all aspects of marketing, attribution and business operation. ‍She is now working closely with clients in all sectors to explore the possibilities and challenges of AI, from creative innovation, content creation and audience targeting to transformational automation and IP protection.
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Transparent Pricing For Agency Teams

Here is how our programs typically price. Final proposals are tailored to your team size and delivery format.
1
Explore:
Client Management
From

£6,000

/ cohort

For account teams using AI to handle more accounts, faster turnarounds, and sharper proposals.
2
Apply:
Creatives
From

£6,000

/ cohort

For creative teams moving from brief to concept faster with brand-safe AI outputs.
3
Transform:
Media Planning
From

£6,000

/ cohort

For media planning teams using AI to research deeper, plan smarter, and report more clearly.
1
Explore:
Client Management
From

€6,900

/ cohort

For account teams using AI to handle more accounts, faster turnarounds, and sharper proposals.
2
Apply:
Creatives
From

€6,900

/ cohort

For creative teams moving from brief to concept faster with brand-safe AI outputs.
3
Transform:
Media Planning
From

€6,900

/ cohort

For media planning teams using AI to research deeper, plan smarter, and report more clearly.
1
Explore:
Client Management
From

$7,600

/ cohort

For account teams using AI to handle more accounts, faster turnarounds, and sharper proposals.
2
Apply:
Creatives
From

$7,600

/ cohort

For creative teams moving from brief to concept faster with brand-safe AI outputs.
3
Transform:
Media Planning
From

$7,600

/ cohort

For media planning teams using AI to research deeper, plan smarter, and report more clearly.

FAQs

  • How much does AI training for agency teams cost?

    Programs start from £6000 / $7,600 per cohort for our half-day Mini Labs. Pricing is based on team size, function, and delivery format (virtual or in-person). Book a 30 minute call and we will put together a proposal based on your specific needs.

  • How long does AI training for agency teams take?

    The Mini Labs (AI for Client Management, AI for Creatives, and AI for Media Planning) run for 4 hours and can be delivered virtually or in-person. The Building AI Agents programs run over two 4 hour sessions with an application task in between to embed practice into the team's actual work. You can run a single program for one function, or build a multi-function rollout across the agency.

  • Who is AI training for agency teams designed for?

    Our agency programs are designed for client services, creative, and media planning teams who already use AI on a daily basis but do not yet have reliable, repeatable workflows. The Mini Labs suit teams ready to apply AI to real work. The Building AI Agents programs suit teams who are AI-confident and ready to automate routine work.

  • What is the difference between the Mini Labs and the Building AI Agents programs?

    The Mini Labs are 4 hour applied sessions focused on AI workflows for a specific function (client management, creative, or media planning). Each ends with a personal action plan to pilot 2 to 3 new workflows. The Building AI Agents programs run over two 4 hour sessions and focus on designing, building, and deploying a working AI agent prototype. Teams leave with a deployed agent and a roadmap to scale.

  • Who typically delivers corporate AI training workshops?

    Workshops are delivered by a mix of in-house trainers and specialist facilitators, all with hands-on experience applying AI in professional environments. Trainers are selected based on their subject matter relevance to the audience.

  • How long does it take to plan and deliver AI training for a company?

    From initial conversation to first workshop, Edifai's typical timeline is six weeks. This covers scoping, needs analysis, and scheduling.

  • Can AI training for businesses be customized or is it always off the shelf?

    Every program starts with a proven core curriculum that has been developed and refined across multiple organizations, then customized to reflect the client's specific tools, workflows, terminology, and business priorities. Clients get the benefit of structured, tested content without receiving something generic.

  • What AI tools are covered in workplace AI training programs?

    We cover the AI tools most commonly used in professional environments, including ChatGPT, Microsoft Copilot, and Google Gemini. Where organizations use additional or company-specific AI tools, these can be incorporated into the program. Tools are tailored by function, so participants always train on tools directly applicable to their day-to-day work.

  • How do companies measure whether AI training has worked?

    Edifai measures training effectiveness using a combination of pre and post-program assessments to establish a baseline of AI confidence and capability across the team. Post-assessments then measure the shift that participants can report against.

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