Global Environmental Non-Profit: AI Skills Training for Communications Teams
A global environmental non-profit, eager to be at the forefront of AI adoption, sought to empower their communication teams with AI skills to enhance productivity, and alleviate busy workloads, maintain global team alignment on AI knowledge and alleviate employee concerns over AI adoption.
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3.9 h/week
75
100%
Global Conservation
A global environmental non-profit, eager to be at the forefront of AI adoption, sought to empower their communication teams with AI skills to:
- Enhance productivity and alleviate busy workloads.
- Maintain global team alignment on AI knowledge.
- Alleviate employee concerns over AI adoption.
The large conservancy group needed a scalable solution to develop AI skills that allowed dispersed communications teams to maintain high productivity but reduce workload. They needed to:
- Provide relevant and consistent AI skills to over 200 communication professionals.
- Maintain engagement in a virtual learning environment by adapting content to suit various roles and regions.
- Reduce time spent on menial tasks, ensuring participants could apply their new skills to daily work immediately.
- Reduce resistance to AI adoption. Concerns over relevance and complexity required overcoming barriers to learning.
Working together, we developed and delivered a series of half-day virtual workshops that included:
- Interactive peer-learning exercises and real-world case simulations for participants to practice and exchange insights on best practices.
- Follow-up eLearning modules designed to reinforce learning and encourage ongoing skill development.
- Post-training support to encourage ongoing AI adoption and innovation within their teams.
- Actionable frameworks and strategies for team implementation and use of AI tools in communications-related tasks.
The solution
Their communications team transformed efficiency and AI adoption as a result of the program. The impact has been immense, with a fundamental shift in the way they work.
- Attendees better understood how AI accelerates comms tasks, including content creation, campaign measurement and persona development.
- Despite initial resistance, graduates are now AI advocates, leading the way in AI adoption across the company.
- The organization intends to expand AI training to more teams and regions.
Book a Call
A 30-minute call to scope the right AI skills training program for your team, timeline, and tools.
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