Workshop: AI for Agencies - How to Conduct Client Research in Minutes

October 14, 2025

Every winning pitch starts with real insight.

You can’t impress a brand you don’t understand, and uncovering those insights takes time your team rarely has.

In this 30-minute workshop, AI Expert and Keynote Speaker Matt Neal will show creative and media agencies how to use ChatGPT to research both the company and the people behind the brief, helping you create a one-page client briefing report that sharpens your pitch.

You’ll see how to:

⚡ Structure your research so ChatGPT uncovers what really matters to your client
⚡ Build a clear picture of a brand’s priorities, challenges and market position
⚡ Understand key decision-makers: their backgrounds, interests and perspectives
⚡ Turn that insight into sharper pitch angles and more relevant ideas

This practical demo is built for agency teams who want to pitch smarter, win faster and tailor their ideas with confidence. You’ll even get a downloadable prompts pack to use right away. 

This session has been postponed - new date to be announced soon!

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